About

Media planners work in the media department of most advertising agencies. They are responsible for putting ads in the right place at the right time, reaching the desired audience for the least amount of money.

Media Planners use creative thinking and research to develop appropriate strategies to ensure that campaigns reach their target audiences as successfully as possible. They apply a skill of media and communication platforms to spot the most suitable mediums for building perception of a client's brand.Media planners work with press, television, radio, online media including internet through websites or apps and communication platforms to build perception of a client's product.


Various Paths To Follow

Path 1

  • 12th in A…
  • Bachelor'…
  • PGD/ MBA …

Path 2

  • 12th in A…
  • Bachelor'…
  • PGD/MBA w…

Path 3

  • 12th in A…
  • Diploma i…
  • PG Diplom…

Skills | Personality | Interests Required

Jobs, Future Prospects & Salaries

Future Prospect

Past Job Trends

Salary Growth In India

Min SalaryMax Salary
Entry Level3 Lakhs4.50 Lakhs
Middle Level4.50 Lakhs5.20 Lakhs
Senior Level5.20 Lakhs8 Lakhs

Salaries Across Globe

Famous Personalities